Snack cake brand Tastykake is capturing the power of four this summer via a fantastic partnership with Twentieth Century Fox and Marvel’s Fantastic Four, in theaters August 7.
To capture fan excitement nationwide, Tastykake and Fantastic Four created four limited edition packages, each featuring one character: Human Torch Peanut Butter Kandy Kakes, The Thing Creme Filled Krimpets, Invisible Woman Swirly Cupcakes and Mr. Fantastic Chocolate Bells. Fans can collect all four limited edition items everywhere Tastykake is sold.
Between July 15 and September 2, fans can enter online at www.tastykakefan4.com for the chance to win one of four fantastic adventures and other prizes. One grand prize winner will be able to select from the following four adventures, themed around each of the Fantastic Four superheroes:
* The Ultimate Flaming Adventure to Hawaii for 5 days/4 nights, including a helicopter ride over the world’s largest volcano
* The Ultimate Invisible Adventure to the Grand Canyon for 6 days/5 nights, including accommodations at the country’s most remote hotel
* The Ultimate Rock Hard Adventure to the Rocky Mountains 6 days/5 nights, including a 4-day mountain bike excursion and rock climbing
* The Ultimate Stretched Adventure to Seattle for 5 days/4 nights, including a private bungee jump and a trip to the Space Needle
An additional 175 weekly winners will receive other great prizes, including Tastykake snack cakes and Fantastic Four branded items.
“This partnership brings together a legendary group of superheroes and the celebrated Tastykake brand,” said Brent Bradshaw, Flowers Foods’ vice president of cake marketing. “What’s more exciting than the power of Marvel’s Fantastic Four? It’s an excellent opportunity to showcase Tastykake to new and current fans around the country.”
Tastykake will be taking to social media to engage fans and spread the word about Fantastic Four. By following Tastykake on Twitter (@Tastykake), Facebook (Tastykake) and Instagram (@Tastykake), consumers can interact with content relating to the partnership